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volkswagen

form follows fascination

#filmdirection #artdirection #lookandfeel #content #ideas #socialassets

the entire content for the volkswagen arteon was created in only three days. with a small team of two photographers, one dop and one client we created 30 stills, 10 snippets and 1 social film which was later used as tvc in japan.

luve

made with luve

#motiondesign #artdirection #socialmedia #concept #idea #print #digital

lughurt instead of yoghurt is the motto. with its natural ingredient of lupine, luve lughurt is unique. in addition to awareness posts, there have also been a few campaigns to increase brand awareness.

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moskovskaya

the true one

#artdirection 

moskovskaya wanted a new digital orientation in the social media environment. for this purpose a new brandguidline inclusive shooting was created.

lichtblick

das neue normal

#artdirection #print #digital #displayads #campaign #socialmedia #motiondesign #alwayson #editorial #concept #idea #illustration

lichtblick is one of germany's largest eco-energy providers. from the relaunch, the creation of offline and online assets, to larger campaigns, everything was included.

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rotkäppchen

der moment seid ihr

#campaign #artdirection #motiondesign #content #ideas #socialassets

various always on communications were created for rotkäppchen and the year-end campaign for 2022.

volkswagen

beauty in
every sense

#concept #idea #artdirection 

“you don’t need eyes to see beauty“ – pete eckert. this campaign with the new volkswagen arteon was by far the most unusual shooting for me as we were creating the content in complete darkness over several days. together with the blind photographer pete eckert, we put the arteon into scene in an extraordinary way.

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indeed

ingrid erklärt indeed

#artdirection #lookandfeel #grading #post #retouch

for the latest shoot for indeed, parallel pictures were produced, which i retouched afterwards.

tom tailor

you me us

#uidesign #uxdesign #artdirection

at regular intervals, personal projects are implemented internally at tom tailor. this time, the focus was on the company's own employees. for this purpose, pictures and stories were collected from employees in order to subsequently implement them in an onepager.

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lufthansa technik

personal stories

#filmdirection #artdirection #lookandfeel #concept #idea

special characters have a special story to tell. lufthansa technik has exactly these kind of characters in its team. we had the chance to follow 2 of them and tell their story from a personal point of view.

burger king

dco king 

#artdirection #concept

probably the most personal burger king banner campaign of all times – and it exceeded all expectations. through the „mood-congruent effect“ we managed to reach the right target group at the right time. the banner campaign consisting of 1328 individual banners created a 700% traffic uplift (restaurant visits).

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volkswagen

feel free to be busy

#contentideas #artdirection #lookandfeel #concept #socialassets

special characters have a special story to tell. lufthansa technik has exactly these kind of characters in its team. we had the chance to follow 2 of them and tell their story from a personal point of view.

audi

mission to the moon

#uidesign #artdirection

In 2007, Google announced the Google Lunar XPRIZE. During the competition, the teams had to transport a rover to the moon, land it safely, move it 500 meters over the moon’s surface and send HD recordings back to earth. Therefore, we created a blog where all the information was collected and documented.

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